{"id":2593,"date":"2021-11-30T15:13:10","date_gmt":"2021-11-30T12:13:10","guid":{"rendered":"https:\/\/4team.com.ua\/careers\/head-of-marketing\/"},"modified":"2021-11-30T15:13:10","modified_gmt":"2021-11-30T12:13:10","slug":"head-of-marketing","status":"publish","type":"careers","link":"https:\/\/4team.com.ua\/uk\/careers\/head-of-marketing\/","title":{"rendered":"Head of marketing"},"content":{"rendered":"\n<p><strong> Remote<\/strong><\/p>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container\">\n<p>European company is a CeDeFi platform that aims to simplify the overall experience of investing in game-changing blockchain projects. Their ultimate mission is to supercharge the adoption of decentralized finance and smoothen out the experience of complying with traditional financial regulations. Their goal is to build a bridge between both financial ecosystems and specifically the first Cardano-Polygon platform. Now they are looking for Head of marketing.<\/p>\n<\/div><\/div>\n\n\n\n<p><strong>Requirements:<\/strong><\/p>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container\">\n<ul><li>5+ years of experience managing a team <\/li><li>Understand the difference between B2C and B2B marketing, able to effectively deliver the required message to a target audience.<\/li><li>Good hands on experience with performance marketing.<\/li><li>International experience \u2014 working with European markets to build distribution for B2C product.<\/li><li>Proven ability to initiate and drive cross-functional initiatives.<\/li><li>Strong analytical skills and experience with data to identify patterns and find opportunities for acquisition and LTV growth.<\/li><li>Understand principles and approaches of creating business-to-customer communications and high-impact marketing campaigns.<\/li><li>You are result-oriented, comfortable with autonomy, and are able to make things happen<\/li><li>Leader and team player, with a high level of emotional intelligence.<\/li><li>Advanced level of English<\/li><\/ul>\n\n\n\n<p><strong>Will be a plus:<\/strong><\/p>\n\n\n\n<ul><li>Experience in crypto, blockchain, Fintech<\/li><\/ul>\n<\/div><\/div>\n\n\n\n<p><strong>Responsibilities:<\/strong><\/p>\n\n\n\n<ul><li>Develop and execute an integrated marketing strategy, oversee customer acquisition and retention initiatives, and all brand communications through online channels.<\/li><li>Plan, develop and launch brand marketing projects to grow brand presence at target markets.<\/li><li>Initiate and execute activities to grow organic traffic, affiliate, and referral channels, improve paid acquisition efficiency, and scale<\/li><li>Suggest A\/B tests to improve onboarding, activation, monetisation and pricing that impact bottom line KPIs.<\/li><li>Be a thought leader for the existing marketing team and bring on-board new marketing talents to deliver world-class performance<\/li><li>Suggest new creative digital marketing growth strategies&nbsp;<\/li><li>Plan and implement direct marketing approaches including personalization of messages, customer profiling, and segmentation<\/li><\/ul>\n\n\n\n<p><strong>The company is ready to offer :<\/strong><\/p>\n\n\n\n<ul id=\"block-aff6bc54-6a8c-4f1e-a0b5-2d5a168e08d1\"><li>remote work<\/li><li>all conditions for development and full support from colleagues and the company;<\/li><li>good salary<\/li><\/ul>\n\n\n\n<p>Send your CVs to<strong> <a href=\"https:\/\/t.me\/shaurmina\" title=\"https:\/\/t.me\/shaurmina\">@shaurmina<\/a><\/strong> or <strong><a href=\"mailto:cv@4team.com.ua\">cv@4team.com.ua<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Remote Requirements: Responsibilities: Develop and execute an integrated marketing strategy, oversee customer acquisition and retention initiatives, and all brand communications through online channels. Plan, develop and launch brand marketing projects to grow brand presence at target markets. Initiate and execute activities to grow organic traffic, affiliate, and referral channels, improve paid acquisition efficiency, and scale [&hellip;]<\/p>\n","protected":false},"featured_media":0,"template":"","location":[40],"career_types":[32,34],"_links":{"self":[{"href":"https:\/\/4team.com.ua\/uk\/wp-json\/wp\/v2\/careers\/2593"}],"collection":[{"href":"https:\/\/4team.com.ua\/uk\/wp-json\/wp\/v2\/careers"}],"about":[{"href":"https:\/\/4team.com.ua\/uk\/wp-json\/wp\/v2\/types\/careers"}],"wp:attachment":[{"href":"https:\/\/4team.com.ua\/uk\/wp-json\/wp\/v2\/media?parent=2593"}],"wp:term":[{"taxonomy":"location","embeddable":true,"href":"https:\/\/4team.com.ua\/uk\/wp-json\/wp\/v2\/location?post=2593"},{"taxonomy":"career_types","embeddable":true,"href":"https:\/\/4team.com.ua\/uk\/wp-json\/wp\/v2\/career_types?post=2593"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}